Our Latest News and Insights from the DigitalDay Break Blog

B-to-B Web Client gives “Tip-of-the-Cap” to DigitalDay

Fri, 29 Mar 2013 11:57:08 +0000

Our client, Closure Systems International, the world’s largest bottle cap manufacturer, is pretty proud of their new website. They just sent us the following press release where they give us a very nice mention. We thought we’d share: MARCH 28, 2013 – INDIANAPOLIS – Closure Systems International, in conjunction with their online marketing agency – [...] more >>

Three Links About Mobile Optimized Email That Changed My Life

Tue, 07 Aug 2012 16:24:54 +0000

by Shane Geisheimer Here at DigitalDay, we’ve been talking about optimizing for mobile devices a lot lately. Most of that conversation has centered around Mobile Website Optimization and Responsive Website Design for the Mobile Web. As part of that, it’s been a natural segue into optimizing Email for Mobile Devices. In a survey (of 1) [...] more >>

DigitalDay Supports Pediatric Stroke Awareness Month

Thu, 31 May 2012 15:57:49 +0000

Cuyahoga Falls, OH – May 31, 2012 -The DigitalDay team showed support for Pediatric Stroke Awareness Month and team member Ryan Perry's daughter, Madelyn, by sporting “I support Madelyn” t-shirts outside the DigitalDay office Tuesday, May 29. Two-year-old Madelyn Perry had a stroke around the time of her birth, prompting the Perry family to raise [...] more >>

Stop Talking. Start Doing

Fri, 08 Jul 2011 08:24:39 +0000

Analysis Paralysis — we see it so often, specifically when it comes to launching online marketing initiatives. Sure, it’s important to minimize risks and that’s what a good process will help to do. But all risk can’t be eliminated. Fortunately, digital marketing allows you to test, react and adjust. We’ve always been a proponent of “Launch & Learn” because [...] more >>

SXSW 2011 – How to Use Web Personalization Without Being Creepy

Wed, 30 Mar 2011 17:07:00 +0000

Web personalization takes many forms today. Using information provided by users can improve the user experience by allowing companies to deliver more relevant content to that individual. But when does it cross the line from being useful and convenient, to being flat out creepy? From targeted Facebook advertising, to Foursquare restaurant suggestions to personalized web [...] more >>